Microsoft is the number one UK brandPosted: July 15, 2009
After the consideration of around 1400 brands and consultation with 2000 consumers, it has imerged that Microsoft is this years number one UK brand.
What is a superbrand ? A brand is which consumers widely recognise and trust in, Google won last year but this year Microsoft some how pipped them to the post.
Granted the brand is globally as recognisable as coca cola and over 90% of ‘connected’ households use one or more of their products but i’m not sure I would consider them to be trusted brand !
So who else came top. Here is the top ten